[Skip navigation links]

Site Report

This tab shows search engine guideline violations, and pages that don't follow search optimization best practices.

StatusSummary
FailureGoogle Search Guidelines - Some pages violate these guidelines.
FailureBing Search Guidelines - Some pages violate these guidelines.
FailureYahoo Search Guidelines - Some pages violate these guidelines.
SuccessRobots.txt Guidelines - No issues found.
SuccessSearch Best Practices - No issues found.
PriorityDescription and URLGuideline and Line#Count

Priority 1

5 issues on 17 pages

CriticalGoogle and Bing recommend using an XML sitemap to increase coverage of your web pages by search engines. Google Bing 1 pages
Once you've created and uploaded your sitemap, add the location to your robots.txt file, and make sure you use a full URL (e.g. use `http://www.example.com/sitemap.xml` and not `www.example.com/sitemap.xml` or `/sitemap.xml`).
Sitemap not found at https://emsonline.liverpool.gov.uk/sitemap.xml.
https://emsonline.liverpool.gov.uk/sitemap.xml
Line 1
CriticalGoogle recommends separating keywords in URLs by dashes instead of underscores. Google 6 pages
Dashes perform better than underscores in Google as keyword separators, and underscores perform better than no separators.
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cyLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Account/RegisterLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Account/RequestPasswordChangeLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/enLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Account/RegisterLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Account/RequestPasswordChangeLine 1
CriticalOffer an HTML site map to your users with links that point to the important parts of your site. Links embedded in menus, list boxes, and similar elements are not accessible to web crawlers unless they appear in your site map. If the site map is larger than 100 or so links, you may want to break the site map into separate pages. Google Bing 1 pages
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 1
CriticalThis page has more than one h1 element, which violates Bing webmaster guidelines. Bing 1 pages
Leave the title of the main content as h1 and change other h1 elements to a lower heading level.
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_PrivacyNoticeLine 180 189
CriticalThis page has no h1 element, which violates Bing webmaster guidelines. Bing 10 pages
Add an h1 element just before the main content describing the page.
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_AboutLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_AccessibilityStatementLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_ContactLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/enLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_AboutLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_AccessibilityStatementLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_ContactLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_TAndCLine 52
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 71

Priority 2

1 issues on 13 pages

Very ImportantThis page title is not unique. Assign unique, descriptive title elements to every page. Google Bing 13 pages
'Citizen Portal - Register an account ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Account/Register
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Account/Register
Line 5
'Citizen Portal - Forgot password ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Account/RequestPasswordChange
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Account/RequestPasswordChange
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_About
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_AccessibilityStatement
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_Contact
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_CookiesPolicy
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_PrivacyNotice
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Home/SiteNotice?key=SiteNotices_TAndC
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_AccessibilityStatement
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_Contact
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_CookiesPolicy
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_PrivacyNotice
Line 5
'Citizen Portal - Site notice ' is also used on https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_About
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_TAndC
Line 5

Priority 3

1 issues on 11 pages

ImportantNo meta description tag found. Use a description tag that accurately describes the contents of a web page. Yahoo Google Bing 11 pages
A well-written meta description attracts more clicks in search results than an irrelevant or missing description.
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/enLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Account/RegisterLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Account/RequestPasswordChangeLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_AboutLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_AccessibilityStatementLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_ContactLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_CookiesPolicyLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_PrivacyNoticeLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Home/SiteNotice?key=SiteNotices_TAndCLine 1
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 1

Informative

These messages are for information only and do not indicate errors

InformationNo search keywords are set in SortSite, so no keyword optimization rules have been run. Best Practice 1 pages
If you want to check keyword optimization, set the keywords using the Scan Options command.
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 1
InformationSearch engines cannot index areas of sites that require a log in. Google Blogs 7 pages
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cyLine 192
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 192
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/cy/Account/RegisterLine 287
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/enLine 192
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 192
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en/Account/RegisterLine 279
https://emsonline.liverpool.gov.uk/CitizenPortal_LIVE/en?ReturnUrl=%2FCitizenPortal_LIVE%2FLine 176
Expand all 9 issues